The Landings at Skidaway Island

The Brief

It started as a logistics question: the agency asked whether I had stock footage of the Lowcountry to license. I offered a small generative test instead, low cost and no obligation. The reply to the first frames was not "this is interesting." It was "how soon can we do the whole campaign."

The Approach

Treated exactly like a traditional shoot. Casting decisions about who these residents are. Scouting through reference: historical photographs of Skidaway, the silver of Spanish moss, the marsh going copper an hour before sunset, all anchored by the client’s own snaps from the island. Accuracy to location was not negotiable.